My graduation internship at the Digital Communications Unit of the CMA CGM Group started in January 2017.
One year earlier, during my gap year between the 1st and the 2nd year of Master in Communications at Sciences Po Paris, I had the opportunity to be part of the International Communications Unit of a worldwide communication agency. Then, as a second internship, I played a role in developing French-Chinese relations while working for an association evolving in this field.
Thus, as a graduation internship, I wanted to experience communication jobs within a big French company doing business worldwide. CMA CGM perfectly fits those criteria, and I was surprised to see that the Group has an advanced experience in communications, distinguishing itself from most of the B2B economic actors.
Daily, I work within a team constituted of 3 people. My role consists in developing CMA CGM’s brand image through the Group’s social accounts: LinkedIn, Twitter, Facebook, Instagram. We also have a YouTube channel, and a WeChat account to target the Asian market, more specifically the Chinese population. The editorial line for each network is part of a structured communication strategy about which we are continuously thinking. Taking part in the strategic thinking is, to my mind, a huge value added to this internship. I had the chance to arrive at a pivotal moment for the Group. I could witness the appointment of Mr. Rodolphe Saadé as CEO, by Mr. Jacques Saadé, founder of CMA CGM. This historic turn in a family-run business is, on one part a continuation of the achievements, but it also brings about new priorities, among which ranks the digitalization of CMA CGM.
Participating in key subjects linked to the digitalization stake is doubly instructive. From a ‘’communication’’ point of view, it implies putting in place concrete strategies. On the other hand, it also gives the opportunity to observe the dynamics within the Group. From what I have witnessed, this dynamics exceeds the mere frame of our Digital Communications Unit, and I believe that it strongly contributes to the leading position of CMA CGM in the shipping market (3rd biggest worldwide).
Supporting functions and careers
For operations to provide the best service, they need the best ressources and tools. This is where support functions come in as they help, through a vast variety of professions, all the other functions. With CMA CGM being a worldwide shipping Group and at the heart of the global economy, they need the audacity to tackle the numerous challenges and developments that the company encounters.
Support functions: providing the means to succeed
Here are a few examples of support functions among CMA CGM:
Information technology (IT) technicians develop and implement comprehensive systems tools to process all of the Group's data. With an industry as complex as shipping, CMA CGM relies on many engineers, managers, and experts to develop numerous systems for both internal and external purposes.
Financial specialists use information systems that enable them to manage in real time all of the Group's revenue and expenses in all currencies.
Legal experts guarantee compliance with international regulations concerning ships, infrastructure, and cargo transport. Integrity being one of the four corporate value of the Group, CMA CGM makes a point to follow, and often exceed, the expectations set by the regulations.
The Human Resources Department is in charge of recruitment and managing employee careers and skill development in an international and multicultural context. With more than 29,000 employees and a wide range of professions, CMA CGM makes sure its employees can count on training and mobility options.
The Corporate Communication Department, ambassador for the Group's corporate culture, articulates commitments and the services we offer to our employees, customers, and partners through targeted media materials.
Testimony: “Taking part in strategic thinking in the digital field, is a huge value added to this internship.”
Intern at CMA CGM HO in Marseilles
Testimony: “Upon my arrival, I noticed a very strong attachment of the staff members to the Group.”
Financial Control Manager (graduated from Université Paris Dauphine), and her choice of career within the CMA CGM Group.
After having worked for ten years in Audit in Paris, followed by three years in financial control for a listed company, I moved to Marseilles three years ago for personal reasons.
I looked for financial positions with an international dimension. The size and the international scale offered by CMA CGM naturally attracted me.
I have been working within CMA CGM's Financial Control Department for two and a half years now, where I am responsible for the European zone; I supervise a team of 4 people.
Upon my arrival, I noticed a very strong attachment of the staff members to the Group and this spirit is the driving force in the team’s motivation.
On a daily basis, along with my team, we make sure that the financial pieces of information that is communicated every month by our subsidiaries are of quality and we regularly go on site missions. Next to those "routine inspections", we are involved on very diverse projects: from restructuring the financial functions within our subsidiaries, to integrating APL, and the migration of the Group’s computer systems. These cross-functional projects are particularly enriching and allow us to exchange with numerous departments
What's next? I may leave for a mission to Chennai (India) to work on the improvement of decentralized financial transactions within our platform of shared services.